Podcast- mobileYouth Trends TV - Orange and 3 - how are they marketing to youth?
Source- mobileyouth.org
Graham Brown talks to Ged Carroll from Waggener Edstrom about how Orange and 3 are evolving their marketing strategies to better work with the young consumer.
This is basically a scrap-blog of all the potentially useful/interesting/inspiring tid-bits I've come across online.
If you come across anything you'd like to add then ping me the link and i'll add it up.
I want to really focus it on mobile, but anything viral, social - networky, digital, above the line/below the line that catches my attention means it must be doing something right so i'll pop that up too.
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